Latest from OpinioAI

Case Study: How OpinioAI Transformed Segment Insights for C+R Research

We've reached a significant milestone in our project with C+R Research, a leading institution in the market research industry, on using AI to synthesize segment insights. Details of our cooperation, context and the future are laid down in this article. Companies...

Beyond the Average: How Cutting-Edge AI Research is Redefining Human Behavior Simulation for Market Insights

In today's intensely competitive and rapidly evolving market, a profound understanding of the customer is not merely an advantage; it is an absolute necessity for survival and growth. Businesses, from agile startups to multinational corporations, constantly grapple...

The AI-Powered Insight Engine: Re-Examining a Forward-looking Market Research Study

The landscape of market research is undergoing a seismic shift, and the epicenter of this change is artificial intelligence (AI), and the tranformative Large Language Models (LLMs). While the potential of AI in marketing has been touted for years, concrete, empirical...