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Exploring New Frontiers with AI Research & Human Simulation

by Nikola K. | Jan 3, 2025 | ai-market-research, opinioai

At OpinioAI, we are driven by a passion for exploration and innovation, constantly seeking to push the boundaries of what’s possible in understanding human behavior. Our approach centers on the belief that artificial intelligence offers the most promising path...

Academic research & studies on AI in (synthetic) market research

by Nikola K. | Sep 27, 2024 | ai-market-research, opinioai

Artificial Intelligence (AI), and more specifically Modern Large Language Models (LLMs) are changing the entire market research industry by enabling the generation of synthetic data, of such quality that it can augment, if not replace human respondents. Around the...

Synthetic data for AI-powered market research

by Nikola K. | Nov 9, 2023 | ai-market-research, opinioai

Market research is a vital tool for businesses to understand their customers, competitors, and trends. There’s an entire $82bn industry focused on getting to those insights so businesses can make better decisions.(1) Arguably, it’s a very traditional...
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Recent Posts

  • Beyond the Average: How Cutting-Edge AI Research is Redefining Human Behavior Simulation for Market Insights
  • Harnessing the Power of Synthetic Focus Groups for Better Business Decisions
  • The AI-Powered Insight Engine: Re-Examining a Forward-looking Market Research Study
  • Cracking the Code to Global Markets: Can AI Really Understand What Your Customers Think?
  • Embracing Synthetic Focus Groups for Modern Research
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